Case Study: PrivateFly sees ROI of 13x with Scribeless

Private charter flight booking service PrivateFly used Scribeless to distribute personalised handwritten notes.

Private charter flight booking service PrivateFly used Scribeless to distribute personalised handwritten notes. They wanted to boost levels of engagement with potential B2B customers who had previously asked for a quote on their service.

The handwritten marketing campaign was A/B tested against the traditional direct mail that they had been implementing in the past. We handled the creation and distribution of 500 custom handwritten notes, with aims to:

Boost levels of engagement

Maintain their premium branding and quality customer service

Maintain their premium brand

Compare the effectiveness of the custom handwritten notes against that of
traditional direct mail

160%

Increase in engagement over direct mail marketing

13x

Return On Investment